Matukka Marketing

9 Mind-blowing Facts for Business about FB Messenger BOT Marketing

by Winston
Have you ever considered setting up a Messenger BOT for your business? Messenger bots are not just a new trend, they’re your new best friends when it comes to marketing. As these AI-powered machines are gaining more and more attention, you’re still in time to embrace Messenger BOT technology and stay ahead of your competitors in the same niche. So, what makes a Facebook bot so effective? Keep reading to find out why this new method of marketing is so exciting. 1. A Messenger BOT campaign has a 98% open rate An email marketing campaign or an ad may go […]
FB-Birthday-image

5 Reasons Restaurants Need An External Birthday Club

by Winston
Why An External Birthday Club? One of the most beneficial revenue boosters you can implement at your restaurant is an external birthday club. One of the main reasons for having a birthday club is that birthdays are popular and people love to celebrate them. A top three reason for dining out is a birthday yet few restaurants have a birthday club. Most of the birthday clubs that are in use are not done in a highly profitable manner. In this blog post, I will convey the importance of ‘why you need a birthday club’ at your restaurant. In addition, I will […]
Birthday Marketing Strategy

The 4 Reasons Why Your Restaurant Has To Start Using A Birthday Marketing Strategy (and how to get started this week)

by Winston
You’ve heard the stories from friends in the industry. They started sending out small discounts to their existing customers on (or a few days before) their birthday and they immediately saw their monthly revenue jump. What you probably haven’t gotten a chance to dig into yet is the specifics of why having a “Birthday Club” strategy is so effective and how to pull it off. I’ve helped businesses from all over set up a birthday club marketing strategies and I wanted to write this post to help you figure out how to easily get started and reap the benefits. In […]
Newsletter

How Writing 1 Email Newsletter Drives 20-50 Additional Patient Visits per Month to Your Business

by Winston
Over the last several years I’ve worked with small business owners all over the world. In that time, I’ve not only helped them grow using the power and reach of the internet, but I’ve also gotten a chance to learn a thing or two from some of the best out there. If you pay attention to online marketing techniques and methods as much as I do, you start running into some really smart ways to drive more business every month. Today I wanted to share a story that I heard about a few week ago. It’s all about how a Chiropractor gets […]
marketing-facts

Local Marketing Facts and What They Mean for Your Business

by Winston
Thinking of focusing more of your local marketing efforts on local search but you’re not sure if it’s worthwhile? Consumers have been using the internet to search for information for well over a decade. Search engines have revolutionized the way we handle everyday life. During this journey, location-based searching has shown steady growth as well.Location-based searching is the practice of searching for a product, service, or business based on location. Couple this with the fact that mobile usage has grown exponentially in recent years, you can only imagine how this has impacted the level of local searches performed by consumers. […]
marketing-facts

Trying To Build Up An Online Reputation For Your Local Business?

by Winston
Trying to build up an online reputation for your local business? The good news is offline local businesses actually have it easier than online based companies. Why? Because you have the opportunity to encourage reviews of your business both on and offline. It’s something many local businesses don’t even consider, yet it’s easy to encourage your offline customers to leave reviews. Host a review station This is a creative and novel idea that will make your local customers want to leave a review. A review station could be as simple as including a computer with a review page loaded up, […]

How Customer Reviews Can Improve Your SEO

by Winston
There’s a lot of different ways you can improve your SEO efforts, but did you know customer reviews are amongst the most powerful? SEO is most commonly associated with marketing content. However, it actually stretches far beyond this. Customer reviews have proven to be extremely important in terms of boosting your SEO efforts. The importance of customer reviews is undisputed when it comes to SEO and helping a potential customer decide to do business with you. Equally as important, make sure you respond to both positive and negative reviews to show your customers you care. In fact: If one negative […]

How businesses can quickly build an online presence

by Winston
Developing an online presence is key to your success as a new local business. The internet has really taken over the world of marketing in recent years and it’s become vital for companies of all types and sizes to maintain a strong online reputation. The good news is, new online businesses have equal opportunities to larger, more established ones. You just need to know where to start. Here you’ll find 3 easy ways to build your online presence. 1. Perfect your website The number one thing that’s going to determine your online presence is your website. It’s the hub of […]

Social Media Why Your Business Needs It

by Winston
As a business, you cannot afford to scrimp when it comes to investing in your professional, social media presence. After all, you are getting the opportunity to put your best foot forward online so why not make the most of it? A well designed and maintained social media platform can act as a sort of resume for your business, highlighting what you stand for and why the customer wants to do business with you, rather than your competition. In this day and age most people will look for your business on social media, making a decision as to whether or […]

How to Get Leads in Keene NH from Social Media like the Pros

by Winston
Are you making the most of your social media pages? Sites like Facebook and Twitter are a wonderful way to interact with current customers, but if you handle them properly, they can also be a great source of new leads. A lot of local businesses don’t do a good job of using social media to generate leads because they’re not sure how to go about it. With that in mind, let’s talk about some of the ways you can use social media to get qualified leads for your Keene NH based company. Strategy #1: Fill out your profiles completely A […]